Our Work

We design solutions directly to meet our clients needs on each occasion, using a range of techniques to best uncover insight

NPD

Research to underpin a new broadband innovation for a telecoms provider seeking to enhance its broadband offering and differentiate versus competitors in a crowed market.

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Franchise & consumer products

Uncovering drivers for a decline in retail sales for a global kids entertainment franchise

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Market Segmentation

An extensive profit led market segmentation for a health insurance brand to enable the development of targeted propositions and marketing to grow share.

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Segmentation

Quantitative segmentation to understand and target High Net Worth consumers for a current affairs title

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Customer Engagement

To enable key decision makers at a major media organisation to have greater levels of ongoing and direct stakeholder contact with their customers.

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Churn

Delivering a strategic understanding of how to drive subscription for a major newspaper brand

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Media Understanding

Longitudinal qualitative research to track engagement with a global streaming service.

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Media Understanding

Ground breaking sydicated study into consumer attention with regard to social media advertising which informed how brands should best utilise these channels

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Semiotics

Delivering clarity on patient preferences, public awareness and sentiment towards the language of cancer.

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Strategic Planning

Exploring consumers expectations and interest in a new SVOD service in terms of content, price and branding for launch

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Voice of customer

A complex voice of customer programme for providing a real time and constantly evolving eco-system for a multifaceted brand to understand and connect with customers across its ecosystems.

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Churn

Identifying how to address declining sales of a globally recognised board game

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