Our Work

We design solutions directly to meet our clients needs on each occasion, using a range of techniques to best uncover insight

Franchise & consumer products

Uncovering drivers for a decline in retail sales for a global kids entertainment franchise

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NPD

NPD testing to identify optimum products to add to range of plant-based product portfolio.

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Strategic Planning

Exploring consumers expectations and interest in a new SVOD service in terms of content, price and branding for launch

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Churn

Delivering a strategic understanding of how to drive subscription for a major newspaper brand

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Market Behaviour

Generating a measure of financial wellbeing for a major banking brand that allows them to measure / track the financial health of both their customers and the population at large

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NPD

Research to underpin a new broadband innovation for a telecoms provider seeking to enhance its broadband offering and differentiate versus competitors in a crowed market.

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Semiotics

Delivering clarity on patient preferences, public awareness and sentiment towards the language of cancer.

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Segmentation

Quantitative segmentation to understand and target High Net Worth consumers for a current affairs title

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Sustainability

Brand Tracking and Proposition Testing for a rapidly expanding EV charging network

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Sustainability

Understanding the role of entrepreneur led social enterprises to deliver climate justice across MENAT

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Strategic Planning

Delivering strategic planning through research designed to drive sales across a range of target international markets over the next five years for a Chilean wine brand.

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Advertising Development

Journey mapping to understand triggers to purchase which led to a major national campaign utilising humour in a category somewhat lacking in emotion connection.

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