Understanding audience needs for factual content.

Understanding smokers’ behaviours through a combination of cultural analysis, online community and behavioural economics to inform a nation-wide campaign against littering

Deep dive into the role Sustainability plays for consumers within the financial landscape in order to clearly inform our clients advertising development in this space.

To enable key decision makers at a major media organisation to have greater levels of ongoing and direct stakeholder contact with their customers.

Delivering strategic planning through research designed to drive sales across a range of target international markets over the next five years for a Chilean wine brand.

Ongoing international tracking to understand holidaymakers’ changing needs

Ground breaking sydicated study into consumer attention with regard to social media advertising which informed how brands should best utilise these channels

Real-life passenger walk-throughs with diverse passenger types assessing the departure experience and highlighting pain points and needs throughout the departure journey.

Understanding the on-going brand health of a major sports league in 11 markets in Europe and Asia, as well as engagement with its products

Quantitative segmentation to understand and target High Net Worth consumers for a current affairs title

Understanding the prevalence, nature and impact of in-partner abuse among young people to underpin a social campaign that encouraged reporting of incidences.

An extensive profit led market segmentation for a health insurance brand to enable the development of targeted propositions and marketing to grow share.