Delivering deep audience understanding and mapping fan journeys in key markets for the distributor of a popular kids TV show to underpin revised brand strategy and identify any potential threats.

Research to underpin a new broadband innovation for a telecoms provider seeking to enhance its broadband offering and differentiate versus competitors in a crowed market.

Understanding the on-going brand health of a major sports league in 11 markets in Europe and Asia, as well as engagement with its products

Deep dive into the role Sustainability plays for consumers within the financial landscape in order to clearly inform our clients advertising development in this space.

Delivering a strategic understanding of how to drive subscription for a major newspaper brand

Uncovering drivers for a decline in retail sales for a global kids entertainment franchise

Global study conducted for a major airline to understand brand salience, emotional connections, brand equity and opportunity to build brand through better RNPS.

Understanding audience needs for factual content.

NPD testing to identify optimum products to add to range of plant-based product portfolio.

Ground breaking sydicated study into consumer attention with regard to social media advertising which informed how brands should best utilise these channels

A deep dive into SVOD usage and attitudes in South Africa, defining how to best price a new British platform entrant in the market

Understanding smokers’ behaviours through a combination of cultural analysis, online community and behavioural economics to inform a nation-wide campaign against littering