Deep dive into the role Sustainability plays for consumers within the financial landscape in order to clearly inform our clients advertising development in this space.

Identifying how to address declining sales of a globally recognised board game

Understanding smokers’ behaviours through a combination of cultural analysis, online community and behavioural economics to inform a nation-wide campaign against littering

Understanding the prevalence, nature and impact of in-partner abuse among young people to underpin a social campaign that encouraged reporting of incidences.

An extensive profit led market segmentation for a health insurance brand to enable the development of targeted propositions and marketing to grow share.

NPD testing to identify optimum products to add to range of plant-based product portfolio.

Research to underpin a new broadband innovation for a telecoms provider seeking to enhance its broadband offering and differentiate versus competitors in a crowed market.

Global study conducted for a major airline to understand brand salience, emotional connections, brand equity and opportunity to build brand through better RNPS.

Understanding the on-going brand health of a major sports league in 11 markets in Europe and Asia, as well as engagement with its products

Full collateral review of a financial services brand assets in order to uncover strength of current assets and prioritise those that should be used to drive distinctiveness and brand salience.

Using consumer insight and applied behavioural science to underpin the development of propositions to disrupt the wealth product market.

Identifying the effectiveness of in-airport advertising, with insights used by advertisers to enhance advertising strategies.