How we do it

We use a range of techniques and approaches to better understand human behaviour and needs.

We help you with

Thinking that provides CLARITY


We conduct work in markets worldwide, with strong coverage through key panel partners, and on the ground business in the WIN network that support us and provide local understanding.

Telephone Research

RED C have our own high-tech outbound telephone centre, located in Dundalk, and also partner with other centres globally. Ensuring best quality telephone fieldwork for survey completion.

Face to Face

RED C have our own internal field department in Ireland, and partner with expert companies elsewhere, to manage all our face to face research including door to door in home, intercept surveys, exit surveys, hall tests and qualitative recruitment.


Our highly experienced qualitative team love nothing better than talking to customers and uncovering their deep seated attitudes and views on life, the universe and everything!

Mystery Shopping

RED C has considerable experience in mystery shopping and our fieldwork panel and research team are well placed to understand the possible pitfalls.


Nothing brings you closer to consumer needs that actually spending time with them, observing how they live their lives and where your brand, product or service interacts.

Consumer Immersion

Consumer Immersion enables clients to spend time talking to and asking questions of consumers, in a controlled environment. We organise, provide training, help prepare topic guides and facilitate a follow-on download session.

Online Research

RED C use a variety of different online survey techniques to reach different consumers. Either through RED C Live, our own online panel in Ireland, or working with high quality panel partners globally.

Strategic Planning

RED C work closely with businesses providing strategic planning consultancy underpinned by high quality research.