Examples of our work
Semiotics
Delivering clarity on patient preferences, public awareness and sentiment towards the language of cancer.
Strategic Planning
Exploring consumers expectations and interest in a new SVOD service in terms of content, price and branding for launch
Churn
Identifying how to address declining sales of a globally recognised board game
Category Entry Points
Refining, understanding and tracking category entry points for a snacks brand in order to prioritise target entry points for marketing teams to deliver greater mental availability.
Media Understanding
Ground breaking sydicated study into consumer attention with regard to social media advertising which informed how brands should best utilise these channels
Market Behaviour
Ongoing international tracking to understand holidaymakers’ changing needs
Market Behaviour
Generating a measure of financial wellbeing for a major banking brand that allows them to measure / track the financial health of both their customers and the population at large
Market Segmentation
An extensive profit led market segmentation for a health insurance brand to enable the development of targeted propositions and marketing to grow share.
Churn
Delivering a strategic understanding of how to drive subscription for a major newspaper brand
Customer Engagement
To enable key decision makers at a major media organisation to have greater levels of ongoing and direct stakeholder contact with their customers.
Sustainability
Understanding the role of entrepreneur led social enterprises to deliver climate justice across MENAT
Media Understanding
Longitudinal qualitative research to track engagement with a global streaming service.