Ongoing international tracking to understand holidaymakers’ changing needs

Uncovering drivers for a decline in retail sales for a global kids entertainment franchise

Identifying the effectiveness of in-airport advertising, with insights used by advertisers to enhance advertising strategies.

Ground breaking sydicated study into consumer attention with regard to social media advertising which informed how brands should best utilise these channels

Real-life passenger walk-throughs with diverse passenger types assessing the departure experience and highlighting pain points and needs throughout the departure journey.

Quantitative segmentation to understand and target High Net Worth consumers for a current affairs title

Understanding the role of entrepreneur led social enterprises to deliver climate justice across MENAT

A complex voice of customer programme for providing a real time and constantly evolving eco-system for a multifaceted brand to understand and connect with customers across its ecosystems.

A deep dive into SVOD usage and attitudes in South Africa, defining how to best price a new British platform entrant in the market

Using consumer insight and applied behavioural science to underpin the development of propositions to disrupt the wealth product market.

Refining, understanding and tracking category entry points for a snacks brand in order to prioritise target entry points for marketing teams to deliver greater mental availability.

Understanding the on-going brand health of a major sports league in 11 markets in Europe and Asia, as well as engagement with its products