Delivering deep audience understanding and mapping fan journeys in key markets for the distributor of a popular kids TV show to underpin revised brand strategy and identify any potential threats.

Identifying the effectiveness of in-airport advertising, with insights used by advertisers to enhance advertising strategies.

Exploring consumers expectations and interest in a new SVOD service in terms of content, price and branding for launch

NPD testing to identify optimum products to add to range of plant-based product portfolio.

Using consumer insight and applied behavioural science to underpin the development of propositions to disrupt the wealth product market.

Longitudinal qualitative research to track engagement with a global streaming service.

A deep dive into SVOD usage and attitudes in South Africa, defining how to best price a new British platform entrant in the market

Real-life passenger walk-throughs with diverse passenger types assessing the departure experience and highlighting pain points and needs throughout the departure journey.

Uncovering and identifying key category entry points for a gaming brand to focus on, in order to drive mental availability in relevant buying situations amongst the wider population.

Quantitative segmentation to understand and target High Net Worth consumers for a current affairs title