Delivering a strategic understanding of how to drive subscription for a major newspaper brand

Refining, understanding and tracking category entry points for a snacks brand in order to prioritise target entry points for marketing teams to deliver greater mental availability.

Understanding smokers’ behaviours through a combination of cultural analysis, online community and behavioural economics to inform a nation-wide campaign against littering

Understanding the on-going brand health of a major sports league in 11 markets in Europe and Asia, as well as engagement with its products

Uncovering and identifying key category entry points for a gaming brand to focus on, in order to drive mental availability in relevant buying situations amongst the wider population.

Delivering strategic planning through research designed to drive sales across a range of target international markets over the next five years for a Chilean wine brand.

Exploring consumers expectations and interest in a new SVOD service in terms of content, price and branding for launch

To enable key decision makers at a major media organisation to have greater levels of ongoing and direct stakeholder contact with their customers.

Understanding audience needs for factual content.

NPD testing to identify optimum products to add to range of plant-based product portfolio.