To enable key decision makers at a major media organisation to have greater levels of ongoing and direct stakeholder contact with their customers.

Journey mapping to understand triggers to purchase which led to a major national campaign utilising humour in a category somewhat lacking in emotion connection.

Global study conducted for a major airline to understand brand salience, emotional connections, brand equity and opportunity to build brand through better RNPS.

Delivering clarity on patient preferences, public awareness and sentiment towards the language of cancer.

Understanding the on-going brand health of a major sports league in 11 markets in Europe and Asia, as well as engagement with its products

Using consumer insight and applied behavioural science to underpin the development of propositions to disrupt the wealth product market.

Deep dive into the role Sustainability plays for consumers within the financial landscape in order to clearly inform our clients advertising development in this space.

Delivering a strategic understanding of how to drive subscription for a major newspaper brand

Uncovering key brand assets that a gaming brand currently have and ones that could be developed to help make the brand distinctive.

Understanding audience needs for factual content.