Our Work

We design solutions directly to meet our clients needs on each occasion, using a range of techniques to best uncover insight

Customer Journeys

Real-life passenger walk-throughs with diverse passenger types assessing the departure experience and highlighting pain points and needs throughout the departure journey.

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Distinctive Brand Assets

Uncovering key brand assets that a gaming brand currently have and ones that could be developed to help make the brand distinctive.

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Distinctive Brand Assets

Full collateral review of a financial services brand assets in order to uncover strength of current assets and prioritise those that should be used to drive distinctiveness and brand salience.

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Franchise & consumer products

Uncovering drivers for a decline in retail sales for a global kids entertainment franchise

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Segmentation

Quantitative segmentation to understand and target High Net Worth consumers for a current affairs title

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Market Behaviour

Ongoing international tracking to understand holidaymakers’ changing needs

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Franchise & consumer products

Delivering deep audience understanding and mapping fan journeys in key markets for the distributor of a popular kids TV show to underpin revised brand strategy and identify any potential threats.

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Sustainability

Understanding the role of entrepreneur led social enterprises to deliver climate justice across MENAT

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NPD

NPD testing to identify optimum products to add to range of plant-based product portfolio.

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NPD

Research to underpin a new broadband innovation for a telecoms provider seeking to enhance its broadband offering and differentiate versus competitors in a crowed market.

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Market Segmentation

An extensive profit led market segmentation for a health insurance brand to enable the development of targeted propositions and marketing to grow share.

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Ad testing/development

Deep dive into the role Sustainability plays for consumers within the financial landscape in order to clearly inform our clients advertising development in this space.

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