Identifying the effectiveness of in-airport advertising, with insights used by advertisers to enhance advertising strategies.

Using consumer insight and applied behavioural science to underpin the development of propositions to disrupt the wealth product market.

Generating a measure of financial wellbeing for a major banking brand that allows them to measure / track the financial health of both their customers and the population at large

Identifying how to address declining sales of a globally recognised board game

Understanding audience needs for factual content.

Understanding the prevalence, nature and impact of in-partner abuse among young people to underpin a social campaign that encouraged reporting of incidences.

Deep dive into the role Sustainability plays for consumers within the financial landscape in order to clearly inform our clients advertising development in this space.

Understanding smokers’ behaviours through a combination of cultural analysis, online community and behavioural economics to inform a nation-wide campaign against littering

NPD testing to identify optimum products to add to range of plant-based product portfolio.

Ground breaking sydicated study into consumer attention with regard to social media advertising which informed how brands should best utilise these channels

Global study conducted for a major airline to understand brand salience, emotional connections, brand equity and opportunity to build brand through better RNPS.

Uncovering key brand assets that a gaming brand currently have and ones that could be developed to help make the brand distinctive.