Examples of our work
Sustainability
Understanding the role of entrepreneur led social enterprises to deliver climate justice across MENAT
NPD
NPD testing to identify optimum products to add to range of plant-based product portfolio.
Sustainability
Brand Tracking and Proposition Testing for a rapidly expanding EV charging network
Franchise & consumer products
Uncovering drivers for a decline in retail sales for a global kids entertainment franchise
Churn
Identifying how to address declining sales of a globally recognised board game
Churn
Delivering a strategic understanding of how to drive subscription for a major newspaper brand
Customer Engagement
To enable key decision makers at a major media organisation to have greater levels of ongoing and direct stakeholder contact with their customers.
Social Understanding
Understanding the prevalence, nature and impact of in-partner abuse among young people to underpin a social campaign that encouraged reporting of incidences.
Pricing
A deep dive into SVOD usage and attitudes in South Africa, defining how to best price a new British platform entrant in the market
Media Understanding
Ground breaking sydicated study into consumer attention with regard to social media advertising which informed how brands should best utilise these channels
Customer Journeys
Real-life passenger walk-throughs with diverse passenger types assessing the departure experience and highlighting pain points and needs throughout the departure journey.
Advertising Evaluation
Identifying the effectiveness of in-airport advertising, with insights used by advertisers to enhance advertising strategies.