Charlotte is one of the co-founders of RED C Research UK. A qual specialist, Charlotte has a particular interest in Media & Entertainment, Lifestyle and Retail sectors. Her core areas of expertise include providing strategic direction for multi-market studies, brand and proposition development, concept and product testing and customer closeness. She is passionate about kids & family audiences, and loves understanding consumer behaviour at an international level. Charlotte is dedicated to working in partnership with clients to deliver clear, meaningful stories with impact.